Sequoia is a company that has always been focused on achieving its goals, but is equally focused on the manner in which those objectives are achieved.

President and CEO Mark Carter attributes the company’s ability to consistently deliver on-target results to the fact that Sequoia is a values-driven company, committed to both its principles and its customers.

Investment Principles

We are a team that is truly “hands-on”. We care about the details and consider the long-term prospects for consistent profitability. Through diligent market research and careful analysis we keep our finger on the pulse of the market.

The majority of our investors have been with Sequoia for over 20 years and this is a testament to our integrity and ability to build trusting relationships that last for decades.

Our commitment to ethics is paramount, and Sequoia prides itself in never sacrificing integrity in our drive for profit.

Operational Principles

Our commitment to operational leadership originates at our home office and extends to our communities. We are committed to conducting business with transparency and integrity, creating positive experiences for our employees as well as our investors and residential customers.

We seek to honor our investors and customers through our actions, personal responsiveness, and clear communication.